Texas Wesleyan Law Review
This Article reviews how eCommerce and other start-up companies may evaluate and demonstrate their existing IP assets, adopt a rational strategy to grow and gather new IP assets, and thereby secure funding. Part II defines IP and an IP audit, considers why patents are increasingly important to Internet start-ups, and defines what investors expect to see in the way of IP assets. Part III covers the what, why, when, who, and how of conducting an audit. Part IV discusses different levels of IP strategies that a company may adopt. Finally, Part V reviews and summarizes the importance IP assets have for start-up eCommerce companies.
IP Strategies for Start-Up Ecommerce Companies in the Post-Dot-Bomb Era,
Tex. Wesleyan L. Rev.
Available at: https://doi.org/10.37419/TWLR.V8.I3.12