Regional Trademark Protection: Comparing Regional Organizations in Europe, Africa, South East Asia, and South America

Document Type

Book Section

Publication Date

9-2020

ISBN

9781108399456

DOI

10.1017/9781108399456.008

Abstract

This chapter addresses the harmonization of trademark laws, both substantive law and administrative procedures, within different regional organizations. The topic of regional harmonization and procedural integration of laws is relevant in today’s geopolitical and economic framework considering the importance of trademarks for regional trade as well as the relevance of regional organizations as alternative fora for advancing trade and intellectual property (IP)-related negotiations instead of (or in addition to) multilateral negotiations at the World Trade Organization (WTO) and the World Intellectual Property Organization (WIPO). In particular, this chapter compares four distinct regional organizations in order to highlight different levels of regional harmonization and cooperation in these areas – from full harmonization, including the establishment of supranational rights and supranational institutions ruling on the interpretation of national and regional laws, to less integrated approaches based on the cooperation of national or regional offices regarding trademark registrations, and related administrative procedures.

First Page

103

Last Page

125

Num Pages

22

Publisher

Cambridge University Press

Editor

Irene Calboli & Jane C. Ginsburg

Book Title

The Cambridge Handbook of International and Comparative Trademark Law

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